Turning Stylish Totes into Organised Baby Bags

NEW TO THE UK: Being a new mum doesn’t mean you want to lose your sense of style. Creating clever compartments in your existing favourite tote bag enables modern mamas to be super organised without compromising quality and style. Introducing The Nappy Society – the maternity and motherhood must-haves, designed to enhance your existing accessories by turning the fashionable into functional.

Just arriving from Melbourne, Australia, The Nappy Society was founded by mum-to-two Gemma Bronzoni.  When Gemma first became a mum in 2017, she noticed that many products on the market were unfashionable, frumpy or just not functional – especially when it came to changing bags. So Gemma set about creating an insert which could fit in ANY standard tote bag, from Louis Vuitton and Longchamp to high street brands, containing clever compartments for nappies, wipes, bottles and much more.

Since then, The Nappy Society range has extended to include a number of essential accessory-enhancers for motherhood, all created by the same clever in-house designers as their hero Baby Bag Insert. This means that mums can expect the same high functioning, organised and luxurious products that they have come to know and love, without compromising on style.

The Nappy Society’s Best-selling Luxe Accessories:

Baby Bag Insert

Enabling mums to take their tote from fashionable to functional, The Nappy Society Baby Bag Inserts is made from durable yet lightweight coated cotton canvas. It is available in two colours and sizes to suit virtually any tote bag and style. Each organised insert features separate compartments, including five hidden pockets and two insulated bottle pockets. The ideal alternative to traditional changing bags, simply choose your insert to fit your tote and you’re ready to go. 

Original Baby Bag Insert

A perfect fit for medium to large totes including Louis Vuitton GM Neverfull, Goyard Saint-Louis GM and State of Escape Carryall.

Compact Baby Bag Insert

Suited for small to medium totes including Louis Vuitton MM Neverfull, Goyard Saint-Louis PM, Saint Laurent E/W Shopper and Longchamp Le Pliage in Medium.

Pram Organiser

Looking sleek on the go. The Nappy Society’s Pram Organiser is a motherhood essential. It’s stylish, functional and designed to be Mother’s little helper. Perfect for keeping everything mum needs in close reach whilst keeping her hands-free. It is crafted from vegan leather, which means that it’s durable, lightweight, and easy to clean. It also features a large outside zip pocket, a phone pocket and insulated bottle pockets (with space for both Mum and baby’s drinks). Keeping things simple, stylish, yet helpful, the Pram Organiser has plenty of room for all the essentials. Designed to be a universal fit, it is apt for most prams and pushchairs available on the market.


The Nappy Society products are available to order now from www.thenappysociety.co.uk or join the conversation on Facebook or Instagram.

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